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Matilda Djerf’s Low Maintenance Summer Routine

July 27, 2021Video

If Instagram were to crown its resident sweetheart, Matilda Djerf would be it. The Swedish fashion blogger turned co-founder and designer of her namesake clothing brand, Djerf Avenue, is known for her aspirational lifestyle and chic Scandi-style looks. Aside from her inspo-worthy lifestyle, the 24-year-old uses her platform to encourage young women to follow their gut and stay true to themselves. 


We were curious what the young entrepreneur was up to this summer and the answer is at her vacation home on Sweden’s west coast. Here she gives us a peek into her morning routine, the jewelry she uses to spice up her summer looks and her low maintenance salt-water proof hairstyle. 

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