
2030 Sustainability Goals
Because jewelry is a reflection of who you are, we partner with trusted suppliers around the world and use high-quality, responsibly sourced materials to craft pieces designed to last a lifetime.
PEOPLE
An Emboldened Community
We’re holding ourselves accountable to Mejuri’s growth by setting ambitious standards across our operations, ensuring that how we grow reflects our values and drives meaningful impact in the communities we serve.
As part of a globally connected industry, we recognize the opportunity—and responsibility—to extend our influence beyond our business. Mejuri’s social impact and philanthropic efforts are deeply connected. Together with our customers, we champion causes that uplift women and underrepresented communities, creating lasting change through collective action.

Methodology
- •
Percentage of key vendors and partners committed to Mejuri’s DEIB standards
- •
Percentage of key vendors and partners demonstrating progress against DEIB targets
2025
Since establishing this goal, we've tracked progress with our partners continuously.
Sustainably transforming the fine jewelry sector requires the full spectrum of supplier types collaborating across regions and cultures. To keep everyone connected, Mejuri launched our Supplier Diversity, Equity, Inclusion, and Belonging program in early 2025–strengthening relationships that advance this goal by prioritizing procurement from diverse suppliers with inclusive, equitable workplaces.
In 2025, 83% of participating suppliers acknowledged the program and met with our sourcing teams to discuss their own internal initiatives. 46% have established programs of their own and now recognize what that means for their relationship with Mejuri. We attribute this year-over-year growth to our revised supplier onboarding process and the strong commitment of our sourcing teams.
Our ambition extends further: we want suppliers to demand the same of their suppliers, cascading change across the fine jewelry value chain–until everyone has the policies and tools to build a future where diverse suppliers have equitable access to clients and customers.
Methodology
- •
Number of Mejuri in-store events
- •
Number of volunteer hours
- •
Number of community members impacted by community philanthropy
2025 Update
Since setting our goal to deepen our community impact, we have concentrated on both in-store events and volunteering opportunities that empower Mejuri team members to engage meaningfully with local communities.
- •
Number of Mejuri in-store events: 0
- •
Number of volunteer hours: 185
- •
Number of community members impacted by community philanthropy: 48
Volunteering
In 2025 we’ve been working to expand our corporate volunteerism. This year we planned activities for our fulfillment center and our corporate offices during Give Back Week in September. Teams worked together to meaningfully impact individuals facing economic hardship.
In Toronto we partnered with Shoebox Project who collects and distributes filled shoeboxes containing essentials and personal care items to women experiencing or at risk of homelessness in Toronto.
In NYC we worked with WIN (Women In Need) who provides housing, childcare, job training, financial literacy, and educational programs for homeless women and their children in New York City, with the ultimate goal of helping families achieve self-sufficiency and permanent housing.
Our Toronto team also volunteered at Camp Scugog, a community camp offering outdoor programming for children and families facing socioeconomic barriers. Programs prioritize environmental stewardship and ensure that financial challenges do not prevent participants from accessing the camp’s outdoor and developmental experiences. Teams helped staff with general cleaning and repairs of cabins, docks and the grounds to ensure the camp is ready for the winter and can serve more families next summer.
The teams were able to assemble and donate 48 kits to Shoebox Project in Toronto and WIN (Women In Need) in NYC. Our total volunteer hours for this programming was 185 hours.
Volunteer Time Off
To help our employee volunteerism scale, we launched our Volunteer Time Off program in 2025—offering every full-time team member 8 hours of paid time each year to volunteer in their community, enabling Mejuri to give back in ways that are meaningful to our team members.
Volunteering
In 2024, Mejuri held a company-wide volunteering initiative as part of our annual Give Back Week. Team members in New York and Toronto assembled chemistry and STEAM kits, along with handmade bookmarks, for local nonprofits. These were donated to The Toronto Foundation for Student Success (TFSS) and The Boys and Girls Club of Harlem, ultimately supporting 315 children. In total, our team contributed 92 volunteer hours to these projects.
Inside Design Series
In May, we hosted a special event at our Flatiron store in New York City as part of the Inside Design series by the New Museum. Isolde Brielmaier, Deputy Director of the museum, invited Noura and Patricia Mweene—founder of Design Thinking Africa—to lead a powerful conversation on Mejuri’s partnership with Patricia. During the event, Patricia showcased stunning gemstones cut and polished by women in Zambia, made possible through scholarships funded by Mejuri.

Isolde Brielmaier and Patricia Inonge Zita Mweene | Photo Credits: Zev Starr-Tambor
A Culture of Belonging & Growth
We’re committed to fostering an authentic, connected community—one where every team member contributes to our culture and has opportunities to grow personally and professionally.
We know meaningful change begins with listening. By actively engaging our teams, we ensure every voice is heard and valued. This not only strengthens our culture, but helps us better support our people and evolve in ways that meet their needs.

Methodology
- •
Percentage of employees who respond positively to engagement questions in surveys
- •
Percentage of employees who self-report that they feel that Mejuri is an inclusive environment
2025 Update
In 2025 our engagement score was 79%.
80% of employees say Mejuri is an inclusive environment
Engagement
To stay on track and ensure accountability, our People Operations team runs regular employee engagement surveys—measuring not just overall engagement, but the perceptions that shape our company culture. Since introducing our employee survey, we’ve maintained an engagement score above 75%.
This lets us keep our finger on the pulse of the organization, uncover areas for growth, and adjust our strategy responsively.
Inclusion
For every team member to feel empowered to help shape our culture, they must first feel heard and valued. Our commitment to a strong listening culture helps us attract and retain the right talent, uphold our shared values, and create an inclusive and supportive employee experience. Today, 80% of employees report that Mejuri is an inclusive environment.
Methodology
- •
Candidate pipeline conversion across all job postings
- •
Candidate net promoter score
- •
Diversity metrics at the executive level (c-suite)
- •
Diversity metrics of all employees
- •
Diversity metrics of all leaders (VP and above)
2025 Update
Beyond evaluating and setting benchmarks, we are committed to ensuring that we have the necessary policies and guidance to support this goal. This includes reducing the potential for implicit bias, communicating clear performance standards, and reviewing additional support that may be needed for equity-seeking groups.
Pipeline Conversion
A diverse workforce starts before the hiring process begins. Through our DEIB program, we use a hiring scorecard to assess candidates based solely on relevant experience and qualifications– and all hiring managers are trained on implicit bias and how to use it effectively. We continually review and refine our recruitment pipeline from application to onboarding, because recruiting the best people is always worth the effort.
Diversity, Leadership
Ethnicity
- •
Asian 10%
- •
Middle Eastern 5%
- •
White 85%
Diversity, Global
Ethnicity
- •
Asian 16.56%
- •
Black/African American 10.55%
- •
Unknown 6.9%
- •
Indigenous 0.53%
- •
Jewish 0.67%
- •
Latin/Hispanic 12.97%
- •
Middle Eastern 4.27%
- •
Pacific Islander 3.34%
- •
Prefer not to answer 3.74%
- •
Two or more races 12.82%
- •
White 27.64%
Gender identity:
- •
Women: 83.8%
- •
Men: 13.87%
- •
Prefer not to say: 0.4%
- •
Nonbinary or Transgender: 1.8%
- •
Other: 0.85%
Methodology
- •
Percentage of employees that received a promotion in the previous year
- •
Annual retention metric
2025 Update
- •
15% of employees received a promotion (2024)
- •
56% retention rate (2025)
Professional Growth
High Potentials Program
Now in its second year, our High Potentials Program accelerates career growth for select corporate team members and prepares them for greater leadership responsibility. Each participant works one-on-one with an executive coach to strengthen self-awareness, presence, and strategic decision-making — all grounded in real business challenges — deepening Mejuri's pipeline of future leaders.
Company Maker Awards
Each year, top performers gather at Mejuri HQ to be recognized for their contributions. Alongside the accolades, participants receive coaching from company leadership and build relationships across the organization.
Design Internship
In 2025, we launched a design internship in NYC, giving emerging designers hands-on experience in fine jewelry creation while supporting youth employment. Reserved for Mejuri Design Excellence Award recipients, our inaugural intern–a 2024 honoree–made such an impression that she was offered a full-time role on our design team.
Retention
Our 2025 retention rate was 56%, a 10-point improvement from 2024. Context matters here: a significant portion of our workforce is seasonal or made up of post-secondary students pursuing careers beyond retail. Their energy and fresh perspectives are something we value, even when their time with us is short.
Recognition
15% of our team earned promotions in 2025, meeting our target. The majority came from retail, where many team members stepped into leadership roles at our newest stores. This reflects our commitment to developing leaders at every level and the strength of our succession planning process.
PLANET
Climate Positive
We’re going beyond carbon neutrality by investing in carbon removal through restoration and conservation projects in regions where we and our suppliers operate.
Why it matters: As the need to maintain a resilient planet accelerates, reducing emissions isn’t enough. We must also restore ecosystems, protect biodiversity, and adopt regenerative practices. Climate impact is global and interconnected—collaboration across industries is essential to drive meaningful, far-reaching change.

Methodology
- •
Percentage reduction in emissions across Scope 1, 2, and 3
- •
Percentage renewable energy used in our buildings
- •
Greenhouse gas intensity of customer shipments
- •
Percentage of suppliers demonstrating progress against environmental performance goals
- •
Percentage renewable energy used by suppliers
2025 Update
Percentage reduction in emissions across Scope 1, 2, and 3
- •
4% Total
- •
-28% Scope 1+2
- •
4% Scope 3
- •
Percentage renewable energy used in our buildings
- •
42%
Greenhouse gas intensity of customer shipments
- •
21
Percentage of suppliers demonstrating progress against environmental performance goals
- •
43%
Percentage renewable energy used by suppliers
- •
32%
In early 2025, we submitted our target and plan to the Science Based Targets Initiative (SBTi) for validation. SBTi validated our near-term reduction target and plan in February 2025.
By 2030 Mejuri is committing to:
- •
Reducing absolute emissions in Scopes 1 and 2 by 66.5%
- •
Reducing emissions intensity in Scope 3 by 52%
Real Talk: What are science-based targets, and why are they important for companies to set?
Science-based targets give companies a clear, actionable path to cut greenhouse gas emissions in line with limiting global warming to 1.5°C, supporting the Paris Agreement and helping manage climate risks.
Emissions Reductions
In the first half of 2025, we worked with key suppliers to survey their progress on energy efficiency, renewable adoption, and sustainable material use, ensuring that our supply chain supports our ambitious goals.
This year, we continue to focus on tracking and reducing our total greenhouse gas emissions in line with our validated science-based targets for 2030. After reducing our operational footprint (Scopes 1 and 2) last year by 25%, we are continuing to grow our retail and supplier footprint. We need to continue our emission intensity trajectory relative to revenue to stay on track. Our emissions reduction strategy prioritizes low-carbon materials, advances our 2030 roadmap, and encourages supplier use of renewable energy. We will continue surveying key supply chain partners to assess their climate goals and progress in areas like energy efficiency and sustainable materials. Through these efforts, we intend to strengthen our climate action while enhancing transparency and accountability across our value chain.
Methodology
- •
We will map Mejuri’s impacts on biodiversity and water across sourcing of key raw materials
- •
We will prioritize and develop action plans in areas where we have the most significant biodiversity impact
2025 Update
This year, we have built on the foundation laid in 2024 when we developed our first Nature Roadmap based on extensive biodiversity and water risk assessments. These insights continue to guide our efforts toward making a positive impact on biodiversity, aligned with the industry-leading Watch & Jewellery Initiative 2030 Nature Action Playbook. Our focus has included establishing baselines for water use and strengthening pollution mitigation requirements for suppliers. We are proud to continue our restoration efforts through regenerative initiatives like Regeneration and Salmon Gold, which actively restore ecosystems affected by mining.
Looking ahead, we are preparing to set nature-related targets aligned with leading global frameworks). We are carefully considering the implications of our expanding global footprint and potential mitigation strategies. All of this work supports our Climate Positive by 2030 commitment through responsible stewardship of nature and biodiversity.
Emissions Reductions
We are tracking our total greenhouse gas emissions that impact climate, seeking to reduce those emissions by 2030 to the amount set out in our science-based target. We've brought down our operation footprint (scope 1 & 2) by one quarter; our supply chain emissions are up slightly due to growth even if our emissions intensity (emissions per $) has gone down.
We’re cutting emissions by prioritizing low-carbon materials, advancing our reduction roadmap, and encouraging suppliers to use renewable energy. Remaining emissions are addressed with Renewable Energy Credits (RECs) and offsets, purchased proactively using our emissions data.
Renewable Energy represents the portion of all energy powering our offices and stores — including fuels as well as electricity — that is renewable. We use the more stringent definition of renewable that does not include large hydropower. Greenhouse gas intensity of our shipments reflects the emissions required to get our product to customers.
To gather supplier progress we surveyed our key supply chain partners to understand their climate goals and to gauge the extent to which they've made progress through energy efficiency, renewables, sustainable material use and more.

PRODUCT
100% Circularity
We design products and packaging with their full lifecycle in mind, creating circular pathways like repair, resale, and recycling.
Why it matters: Circular design helps preserve resources and is key to our Climate Positive goal. By applying circular principles—reduce, reuse, repurpose, recycle—across product design, packaging, and operations, we’re building a more sustainable business from the ground up.

Methodology
- •
Number of units repaired via Mejuri repair programs
2025 Update:
Since establishing this goal we’ve worked hard to ensure all products have post-use options.
Recycling Events
Our recent partnership event with Spur Jewelry at our NYC Flatiron store marked a meaningful step toward our 2030 circularity goals. By encouraging customers to give new life to their old gold and platinum through renovation or exchange, we’re helping to close the loop on precious materials.
Through this partnership, Spur offers Mejuri customers a trusted destination to transform gems and precious metals into meaningful, custom designs—perfectly aligned with our commitment to sustainability and responsible sourcing.
Over the course of two days, customers brought their preloved pieces—recycling a significant amount of gold and platinum. They booked appointments to exchange their jewelry for Mejuri credit to shop immediately or Spur credit to redesign sentimental pieces into something entirely new.
Repair Program
We’re currently working to establish a repair program that will roll out in Q2 2026. The program is in the testing phase, with plans to partner with locations across North America (including the U.S., Canada, and Mexico), where customers will be able to send in products for repair.
Methodology
- •
Percentage of products made with recycled content
- •
Percentage of materials derived through regenerative practices
- •
Percentage of packaging materials that are biodegradable or commonly recyclable
2025 Update:
Recycled Content
Since establishing this goal, we’ve continued to make meaningful strides in our material sourcing:
- •
94.11% of gold and
- •
94.75% of silver are from recycled sources
To support our circularity goals, we developed a sourcing strategy for precious metals that prioritizes traceability. We want to first buy from our Regeneration and Salmon Gold ™ sites.
We’ve been working with our supply chain to better understand the sources of their recycled gold and to understand if they are pre or post-consumer metals. There is a lack of transparency in this supply chain that we are uncomfortable with so we are prioritizing fully traceable precious metals.
- •
90% of gold and
- •
91% of silver are from recycled sources
Our partnership with Regeneration ensures we can continue to use 100% traceable gold from restoration and remining projects in North America.
In 2025 we’ve been able to increase the volume of salmon gold purchased for this collection by 31%.
- •
337 troy oz of gold derived through regenerative practices that were made into our Salmon Gold ™ collection
- •
The collection launched in Fall 2025 and will included earrings and three ring styles, two of which included net zero lab grown diamonds.
By continuing to use Salmon Gold™ in our collections, we're not only increasing the traceability of our gold—we're helping rewrite the future of former mine sites and giving rivers (and salmon) a new lease on life, all while connecting our products to our Climate Positive by 2030 ambitions. Revenue from this collection directly funds ongoing habitat restoration efforts across North America.
The gold for the 2025 Salmon Gold ™ collection originated in Sulphur Creek, Yukon, CanadaUhler Creek, Alaska, USAFalls Creek, Alaska, USAMoore Creek, Yukon, Canada
We are thrilled to continue as Founding Partners of Regeneration, bringing materials from regenerative practices directly to our supply chain.
Packaging
To continue to reduce our environmental footprint, we offer a reduced packaging option at checkout. In 2025, 23% of customers chose reduced packaging. We launched our redesigned packaging in winter 2025 that uses recycled materials, eliminates plastic, and prioritizes reuse and recyclability. 100% of our packaging is now either fully recyclable or intended for long term jewelry storage.
All paper packaging is made from 70% post consumer recycled paper. We are very excited about this improvement.
Methodology
- •
Weight of waste diverted from landfill
- •
Year-over-year reduction in waste
2025 Update:
This year, our recycling efforts expanded to include disposable gloves as well as ink and toner cartridges, with our fulfillment center really taking the lead.
Poly bags continue to be the jewelry world’s transportation packaging go-to, but they can’t be recycled in the average recycling bin. That’s why we continue to team up with TerraCycle to ensure we recycle these hard-to-recycle plastics—and in 2025:
- •
we've diverted 4,456.45 lbs of plastic waste from landfills,
- •
contributing to a cumulative 8,207.88 lbs lbs recycled since we kicked things off in 2023.
In 2025 we saw our retail footprint grow rapidly, and with it, our recycling program—our partnership with TerraCycle ensures we stay one step ahead of waste, no matter how tricky the material may be.
Packaging
To reduce our environmental footprint, we offer a reduced packaging option at checkout. As of 2024, 18% of customers have opted in—and we’re committed to increasing that number. We’re launching redesigned packaging in winter 2025 that uses recycled materials, eliminates plastic, and prioritizes reuse and recyclability.

100% Traceability of Precious Materials
We will educate customers about the origins of their responsibly sourced products, from materials to craftsmanship locations.
Why it matters: While each Mejuri piece has a maker’s mark, tracing our jewelry’s full journey goes beyond the finished goods factory. We’re committed to identifying the origins of raw materials, though traceability data may vary by supplier, region, or mine. As we introduce new products and suppliers, our traceability efforts will evolve, underscoring the ongoing, dynamic nature of this work.

Methodology
- •
Percentage of natural diamonds purchased that are traced to a group of known mines.
- •
Percentage of lab grown diamonds purchased that are traced to the grower.
- •
Percentage of precious colored gemstones purchased that are traced to the region within the country of mining origin.
- •
Percentage of pearls purchased that are traced to the country of farming origin.
- •
Percentage of precious metals purchased that are traced to mine of origin or the recycler.
2025 Update
Since establishing this goal, the Mejuri Sourcing team has made significant strides in our traceability.
- •
Natural Diamonds: 17% unknown, 45% traced to country of origin, 38% traced to mine or group of known mines.
- •
Lab Grown Diamonds: 100% traceable to grower
- •
Colored Gemstones: 0% unknown, 24% to country of origin, 10% traced to region within country of origin, 66% traced to mine or group of known mines.
- •
Pearls: 100% traced to country of origin
- •
Precious Metals: 1.5% unknown, 98% traced to country of refiner or recycler, 0.5% traced to known mines.
Traceability
Achieving traceability with finished goods suppliers is a complex process—one that demands strong cross-functional collaboration across our company and supply chain. In the first half of this year we’ve had some big improvements.
- •
59% increase in traceability for colored gemstones driven by one of our trusted supplier’s increased transparency.
- •
Tariff challenges meant we needed to move some of our natural diamond products to another supplier. The relationships we build related to traceability take time and we are working on obtaining this data from the supplier.
- •
We’ve taken a deeper look into all of the metals that make up our jewelry, including clasps and other findings. These are usually made by a supplier that we do not have a relationship with. We have asked our suppliers for more details in this additional tier.
Since establishing our Traceability goals in 2023, we continue to focus on operationalizing this commitment by refining specifications, developing data collection tools to assess our baseline, and collecting documentation from suppliers.
Since 2024, we’ve continued to partner with our suppliers to conduct regular traceability assessments. Despite industry-wide limitations, each supplier self-reported their data, helping us establish a foundational baseline. Our traceability survey continues to be an evolving and dynamic tool that allows us to track and validate progress in real time, as our standards, sourcing, and product mix continue to evolve.
% Traceability

PHILANTHROPY
Empowering Women & Underrepresented Communities
We will support underrepresented individuals through education, upskilling, and advocacy, driven by collaborations, scholarships, partnerships, and donations.
Why it matters: Mejuri has redefined fine jewelry as everyday luxury while championing positive community and industry impacts. Supporting women and underrepresented groups aligns with our values, empowering them to shape their future. Through scholarships, bursaries, and grants, we extend our impact, fostering transformative change in the jewelry industry and beyond.

Methodology
- •
USD donated to causes and organizations that positively impact women and underrepresented communities
- •
Number of women receiving scholarships, bursaries, or grants
- •
Number of nonbinary people receiving scholarships, bursaries, or grants
2025 Update
Crossing the US $1 million philanthropy mark in 2024 was significant for a young company like Mejuri, but we're not done yet.
In 2025 we continue to build upon our impact through consistent partnership and programming.
- •
Through Indspire: 84 scholarships (2020-present)
- •
Through Design Thinking Africa: 26 scholarships PTD (2023 to 2024)
- •
Through UNCF: 39 scholarships PTD (2020 to 2024)
Total - 175 scholarships since the beginning of the Empowerment Fund
As part of our expanded philanthropic efforts in 2024, we launched the Mejuri Design Excellence Award—scholarships for emerging talent in jewelry design and craft. Through partnerships with art schools in Canada, the U.S., and the U.K., we’re providing scholarships and bursaries to students pursuing careers in the field. We are continuing this program for 2025 through the same schools:
- •
California College of the Arts (USA)
- •
Central Saint Martins (UK)
- •
George Brown College (Canada)
- •
Rhode Island School of Design (USA)
- •
Savannah College of Art & Design (USA)
- •
Ontario College of Art & Design University (Canada)
- •
Vancouver Community College (Canada)